As you may know; the Google +1 button has become available for webmasters, website owners and as well as publishers to include on their content and many rushed right in to do just that. Why not? After all it impacts your website’s visibility in search and with the continuously changing Google algorithm anything to help out in this department is welcome to most websites.

Here is a list of few things that we think any website interested in utilizing the Google +1 button must know:

• The +1 button will undoubtedly influence search rankings. Here is the exact quote from Google’s David Byttow; from when the feature was first announced: “We’ll also start to look at +1’s as one of the many signals we use to determine a page’s relevance and ranking, including social signals from other services. For +1′s, as with any new ranking signal, we’ll be starting carefully and learning how those signals affect search quality over time.”

• Google exclaims that publishers could see “more, and better qualified traffic coming from Google” as potential visitors view recommendations from friends and as well as contacts beneath their search results.

• Once a user clicks the button; a link to the content appears under the +1′s tab on user’s Google Profile.

• Google recommends clicking the button when you “like, agree with, or want to recommend” something to your loved ones.

• +1′s are public by default. Google might show them to any signed-in user who has a social connection to one. Users can choose not to have them exhibited publicly on their Google Profile; however.

• There are different sizes and styles of the button which you can utilize on your website.

• The button is even more customizable if you want to get more technical.

• While Google recommends that you utilize the button where you think they will be most effective in terms of placement around your content; the company recommends above the fold, near the title of the page, and close to sharing links. Google also exclaims it can be effective if you put it at the end of an article as well as the beginning.

• If you try to +1 a private URL; it will not work; according to Google.

• While everyone can view aggregate annotations, signed in users can also view personalized annotations from people in their Gmail/Google Talk Chat list, My Contacts group in Google Contacts, and people they are following in Google Reader and as well as Google Buzz.

• Google has austere policies for publishers which they exclaim they will utilize to govern use of the +1 button. Below noted are these policies in their entirety:

Publishers may not sell or transmit to others any data about a user related to the user’s use of the +1 Button. For the avoidance of doubt, this prohibition includes, but is not limited to, any use of pixels, cookies, or other methods to recognize users’ clicks on the +1 Button, the data of which is then disclosed, sold, or otherwise shared with other parties.

Publishers may not attempt to discover the identity of a +1 Button user unless the user consents to share his or her identity with the Publisher via a Google-approved authorization procedure. This prohibition includes identifying users by correlating +1 Button reporting data from Google with Publisher data.

Publishers may not alter or obfuscate the +1 Button, and Publishers may not associate the +1 Button with advertising content, such as putting the +1 Button on or adjacent to an ad, unless authorized to do so by Google.

Publishers may not direct users to click the +1 Button for purposes of misleading users. Publishers should not promote prizes, monies, or monetary equivalents in exchange for +1 Button clicks. For the avoidance of doubt, Publishers can direct users to the +1 Button to enable content and functionality for users and their social connections. When Publishers direct users to the +1 Button, the +1 action must be related to the Publishers’ content and the content or functionality must be available for both the visitor and their social connections.

Google may analyze Publishers’ use of the +1 Button, including to ensure Publishers’ compliance with these policies and to facilitate Google’s development of the +1 Button. By using the +1 Button, Publishers give Google permission to utilize an automated software program (often called a “web crawler”) to retrieve and analyze websites associated with the +1 Button.

• According to Search Engine Land; while they may yet be a while away; Google will bring in analytics for the button, to exhibit webmasters info on geography, demographics, content and as well as search impact. Apparently Google is working with launch partners to make certain that reporting is accurate before they offer it on a wider scale.

Stay tuned with SEO Global Expert for more updates.

Google has brought in a novel version of Google maps for Android which has numerous novel features. These include 3D map interaction plus offline reliability features.

Google is now utilizing vector graphics for map so you will not view map load in squares as it has done in the past; instead it will dynamically draw the map as you utilize it. Google lists the below noted features which come with this functionality.

• Tilting: Drag down with two fingers for tilting the map. Tilt while zoomed in on one of the hundred plus cities across the globe with 3D buildings to view a skyline spring to life.
• Rotating: Twist with two fingers for rotating the map. After rotating to view 3D building; rotate around them to gain a novel perspective from any direction.
• Smooth zooming: Slide two fingers together or apart and view map and labels continuously scale to zoom any level; stopping when your fingers stop.
• Compass mode: Center the map on your location and after that tap the compass button in the top right corner; the map will flip into 3D mode and begin rotating to match your perspective while keeping all the labels upright and as well as readable.

When you talk about the feature of better offline reliability; Google will cache large areas on your device based on where you utilize the map most and they will be available to you even if you lose the connection. It will begin catching the areas you visit the most when your phone is plugged in plus connected to Wi-Fi; so it can do this while you are charging your phone.

“We’re already hard at work improving the algorithms and technology behind these features, so over time you can expect to see maps work better in more offline situations,” avows product manager Michael Siliski.

The app also comes with offline rerouting for if you lose connection while utilizing GPS navigation.

Google maps 5.0 works with Android 1.6 plus higher but 3D and offline features need at least 2.0. Google also notes that certain features may not be backed by all devices or countries.

Stay tuned with SEO Global Expert for more updates.

Google has taken over Jambool, a company which develops platforms to manage online payments for virtual items that are retailed out on social networking and game sites. Jambool announced this big news on Friday.

Google said ”we are committed to offering consumers and merchants innovative digital payment solutions, and Jambool will help Google evolve our payments offering and expand into digital goods and content.”

Jambool is the only company that has a platform with an application programming interface, which can take care of purchases done in a flash game both during the game and for first time gamers. It charges 10% for every transaction but if the client is processing $25,000 then they reduce the fees to 7%.”We are thrilled to be part of Google, and we look forward to the exciting road ahead,” the company said.

Stay tuned with SEO Global Expert for more updates.

Google has decided to take stern steps for extending defense against unofficial usage of applications. They have launched a licensing service for its applications in the Android market. The unique service is free of charge and provides a highly safe mechanism to deal access to paid applications.

“At runtime, with the inclusion of a set of libraries provided by us, your application can query the Android Market licensing server to determine the license status of your users. It returns information on whether your users are authorized to use the app based on stored sales records,” Eric Chu said.

The main purpose behind is to change the existing android market copy mechanism with the superb licensing service.

A great step by Google which will definitely make things easy for its users.

Stay tuned with SEO Global Expert for more updates.

Google is getting very serious these days and keep on updating their algorithms about optimizing websites and even their website products. They have launched the new *Google SEO Report Card* that provides an extensive website analysis.

This report card helps webmasters for both search engines and user’s. The most important thing is that Google has made this report card public, so that webmasters can have some great ideas.

The best part is that after site analysis this report card provides you complete and proper suggestions for fixing the issues.